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Sensory Memory Capacity

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% 2 of what you hear

% 5 of what you see

% 35 of what you smell

% 1 of what you touch

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FACT

Smells remain valid 7 times longer in our memory lapses

than any other element perceived in another sense.

 

Can you imagine how our memory would improve if we control odors

to reinforce our storage of information?
 

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Key Factors

The main objective is to be able to potentiate the brain, sensitive and memory development at the moment that the human being interacts with his environment even when he lacks one of his most important senses such as sight.

The important thing is to use the basic stimuli, smells, hearing and sight in conjunction with audiovisual art.

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  • music / singles

  • album covers

  • videos

  • films

  • audiobooks

  • conversations

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